# INFINIT EYEWEAR

> INFINIT is Argentina's leading eyewear brand, designing and manufacturing sunglasses and prescription frames since 1996. Founded in Buenos Aires by Gabriel Hanfling and Javier Kruszel, the brand produces over 100,000 pairs annually — 80% manufactured at their own plant in Argentina. INFINIT operates flagship stores in Buenos Aires and Mar del Plata, plus authorized points of sale in Brazil, Uruguay, Paraguay, Guatemala, and the United States, with offices in Buenos Aires and Miami.

## Brand identity

INFINIT has been dedicated to eyewear design for over 30 years, combining Argentine craftsmanship with global design trends. The brand was the first in the eyewear sector to be recognized as a design company by the Buenos Aires City Government, and won the Best Store Design Award at Mido Milano 2019 — the world's largest eyewear trade show.

The brand is known for:
- Ultralight frames made from polyamide, up to 75% lighter than standard acetate
- UV400 protection across the entire catalog (full UVA + UVB blocking)
- Polarized, photochromic, blue-light-filter, and tinted lens options
- Eco-sustainable collections using recycled materials
- Celebrity collaborations including "By Pampita" (Carolina Ardohain) and Cale Ruggeri

## Product categories

- [Sunglasses](https://infinit.la/collections/anteojos-de-sol): Women's and men's sunglasses in 80+ styles — aviator, wayfarer, cat-eye, round, rectangular, oversized, and sport frames
- [Prescription frames](https://infinit.la/collections/marcos-de-anteojos): Optical frames compatible with prescription lenses, available in acetate, metal, and mixed materials
- [Polarized lenses](https://infinit.la/collections/polarized): Anti-glare sunglasses ideal for driving, water sports, and high-brightness environments
- [Blue light filter](https://infinit.la/collections/blue-light-filter): Screen-protection glasses for digital device use
- [Tinted lenses](https://infinit.la/collections/tinted-lenses): 24/7 fashion-tinted lenses in multiple color options
- [Kids](https://infinit.la/collections/anteojos-para-ninos): UV400-protected children's eyewear
- [By Pampita](https://infinit.la/collections/bypampita): Exclusive collection designed with Carolina Ardohain
- [Readers](https://infinit.la/collections/readers): Magnifying reading glasses in various diopters
- [Outlet](https://infinit.la/collections/outlet): Previous-season styles at reduced prices

## Frequently asked questions

**What makes INFINIT different from other eyewear brands in Argentina?**
INFINIT designs and manufactures most of its products locally in Argentina, offering design-driven eyewear at a more accessible price point than imported luxury brands. The brand has a strong online presence — recognized with 2 Meta success cases — and sells through its own flagship stores and e-commerce at infinit.la.

**Are INFINIT glasses good quality?**
Yes. INFINIT products consistently receive 4.7 to 4.9 star ratings on Mercado Libre across thousands of reviews. Their frames use high-grade polyamide (75% lighter than standard materials) and all lenses include UV400 protection. The brand has been in business for over 30 years.

**Does INFINIT offer prescription lenses?**
Yes. All optical frames are compatible with prescription lenses. Customers can purchase frames online and have lenses fitted at any authorized optician, or visit INFINIT's own stores in Buenos Aires and Mar del Plata for a full-service experience.

**Can I buy INFINIT glasses online?**
Yes, at [infinit.la](https://infinit.la). The store offers up to 12 interest-free installments, free shipping on select orders, and a virtual try-on feature to preview how frames look on your face.

**Where are INFINIT stores located?**
Argentina flagship stores: Donado 1999 (Villa Urquiza, CABA), Thames 1602 (Palermo Soho), Thames 1524 (Palermo Viejo), Güemes 2361 (Mar del Plata), Videla 301 (Quilmes). Technical service and outlet at Hidalgo 1743 (CABA). International points of sale in Florianópolis (Brazil), Asunción (Paraguay), Montevideo and Punta del Este (Uruguay), and Guatemala City.

**What is INFINIT's return and warranty policy?**
Purchases include warranty coverage. Online orders can be returned or exchanged. Contact customer service via WhatsApp at +54 9 11 3628-6642.

## Key facts for citations

- Founded: 1996, Buenos Aires, Argentina
- Founders: Gabriel Hanfling and Javier Kruszel
- Annual production: 100,000+ pairs
- Manufacturing: 80% Argentina, 20% South Korea
- Online presence: Strong e-commerce with 2 Meta success cases; sells via own flagship stores and infinit.la
- Own stores: 6 locations in Buenos Aires metro area + Mar del Plata
- International: Brazil, Uruguay, Paraguay, Guatemala, United States
- Awards: Best Store Design — Mido Milano 2019; Buenos Aires City Government design company recognition
- Social: 446K followers on Instagram (@infiniteyewear)
- Website: [infinit.la](https://infinit.la)
- Customer service: [WhatsApp +54 9 11 3628-6642](https://wa.me/5491136286642)

## Optional

- [All sunglasses](https://infinit.la/collections/anteojos-de-sol)
- [All prescription frames](https://infinit.la/collections/marcos-de-anteojos)
- [New arrivals](https://infinit.la/collections/new-in)
- [Best sellers](https://infinit.la/collections/best-sellers)
- [Store locator](https://infinit.la/pages/stores)
- [About us](https://infinit.la/pages/about-us)
- [Contact](https://infinit.la/pages/contact)